Farmers' markets--Kentucky--Louisville; African Americans--Nutrition; African American consumers--Kentucky--Louisville; Health promotion--Kentucky--Louisville--Citizen participation; Food--Social aspects
The purpose of this study is to obtain a better understanding of the interactions and the
social environment of the local farmers' markets, Fresh Stops, and Healthy in a Hurry
Corner Stores in West Louisville and East Downtown. This study will...
Football--United States; College sports--United States; Sports spectators--United States--Attitudes; Sports spectators--United States--Psychology; Consumer behavior--United States
Recently, some college football programs have experienced unsustainable attendance growth, increases in revenue discrepancies, stagnant "revenue growth", and increased operating costs (Brown, 2009; Fulks, 2009; Fullerton & Morgan,...
US consumers spend $87 million annually on sporting goods and services (National Sporting Goods Association, 2008). Each year sporting goods manufacturers also spend millions of dollars creating innovative products for consumers looking to improve...
This dissertation takes Chinese advertisements as the research subjects to see in what way a quantifiable large number of advertisements with its metaphorical nature and instrumental mission can reflect social cultural change, in specifics,...
Gender identity in advertising; Gender identity in mass media; Sex role in advertising; Advertising--Social aspects
Images in advertisements often depict social expectations for gendered behavior, reinforcing stereotypical masculine and feminine behaviors. This study examined the effectiveness of using gender role stereotypical images in advertisements by...
Women in literature--History--19th century; Consumption (Economics) in literature; Materialism in literature; American literature--19th century--Social aspects
This dissertation examines American consumer culture and its influences on images of women created in art and literature at the turn of the twentieth century. It is divided into four substantive parts and uses the methods and theoretical approaches...
Sex role in motion pictures; Stereotypes (Social psychology); Sex role in children
The purpose of this study was to investigate the gender stereotyping of two
animated films by boys and girls (N=25). Based on Bern's (1983) gender schema theory,
it was hypothesized that children would stereotype Aladdin as being for males...
Marconi, Guglielmo, marchese, 1874-1937; Radio broadcasting--Social aspects
This dissertation is a rhetorical analysis of Guglielmo Marconi's wireless. Texts surrounding the invention reveal intersections between technology and society and communicate information about the wireless through tropes of progress. The wireless...
New products--Management; Consumer satisfaction; Marketing--Management
A constant flow of innovative products which meets the needs of customers and therefore is a monetary success for the inventing organization is important for the long term success of organizations, especially in modem dynamic markets. As resources...
Public administration--Decision making; Political planning--United States--Case studies; Bankruptcy--United States
The purpose of this study is to analyze two Congressional decisionmaking models and two policymaking models to identify which provides the strongest explanation of the bankruptcy reform process between 1997 and 2005. The two models of Congressional...
This dissertation is a participatory action research project with adults with mental retardation who reside in Louisville, Kentucky. It explores some of the history and ideologies that frequently have hindered persons with mental retardation from...
Social service--Evaluation; Social service--Kentucky
This dissertation is an exploratory, mixed methods study using grounded perspective to examine how stakeholders (including consumers, administrators, and practitioners) in social welfare organizations perceive effectiveness in the nonprofit social...
Asian Americans--Cultural assimilation; Acculturation--United States; Sports spectators--United States; Consumer behavior--Social aspects--United States
According to the U.S. Census Bureau (2011), ethnic minority populations in the
U.S. constituted over one-third (approximately 126 million) of the total U.S. population
in 2010 (approximately 300.8 million) (U.S. Census Bureau, 2011). With such...
News Web sites; Electronic newspapers; Webcasting; Internet radio broadcasting; Internet television
The Internet offers a tremendous opportunity for traditional media to expand and/or enhance news stories. This thesis is an exploration of the convergent journalism practices of three news organizations in a medium-sized market. It employed content...
Electric power production; Electric power failures; Hybrid electric vehicles
Electric vehicles are quickly becoming one of the most rapidly growing technologies of this age. With their acceleration to prominence, the concept of Vehicle to Grid (V2G) becomes much more common as well. V2G is normally used as a supplement to...
Human exposure to mercury has been shown to cause a number of adverse health outcomes, predominantly neurological effects. The developing fetus is most susceptible, and even low levels of exposure have been shown to produce nervous system deficits....
Capital punishment--Public opinion; Murder victims' families--Attitudes; Murder victims' families--Psychology
Two common assumptions are that the family members of murder victims will achieve closure and perceive a sense of justice following the execution of their loved one's murderer. These assumptions, however, may be unfounded. Using family member...
Alcoholism and crime; Parks; Liquor laws; Drinking of alcoholic beverages--Social aspects
Recent criminological research has shown the importance of place, as places
create the opportunities required for crime to occur. This study tests for the presence of
crime symbiosis, or the interactive relationship between alcohol outlets and...
Economic development--Political aspects; Metropolitan areas--Economic aspects; Municipal government
Fragmentation of governments and urban sprawl has been a subject of debate for a considerable time. The discussion often centers on whether space (sprawl) and politics (fragmentation) make a difference in the economic development of metropolitan...
Identity theft; College students--Crimes against; Victims of crimes--Psychology
This thesis examines the link between routine activity theory and identity theft victimization using college students. Using data collected from 308 undergraduate students attending a southeastern university, this study seeks to present the...
